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Embracing the Natural Light: Best Times for Portraits in the Midwest's August Glow

7/26/2023

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As a  professional photographer, I know that natural light is a gift that keeps on giving. Its soft, flattering glow can transform an ordinary portrait into a magical frame. Understanding the nuances of natural light, particularly the play of light at different times of the day, is therefore essential. And in the heartland of America, the Midwest's August light offers some truly special opportunities.

The first golden window for natural light portraits is the early morning. Known as the "Golden Hour", this time slot, approximately an hour after sunrise, promises a gentle, warm glow that imbues photographs with a dreamy, ethereal quality. In the Midwest, August sunrises are typically between 6:00 am and 6:30 am. Therefore, plan your shoots to start at around 7:00 am to capture the soft morning light.

Midday light, between 11:00 am and 3:00 pm, tends to be harsh and direct, which can create unflattering shadows and overexposure in portraits. But don't dismiss this time of day altogether. With the right techniques, such as using a diffuser or seeking out natural shade, midday light can provide a vibrant, high-contrast look. That being said, it is generally the most challenging time of day to shoot and is often avoided for portrait photography.

Late afternoon, or "Golden Hour" round two, offers another prime opportunity. This is the hour or two before sunset when the light takes on a warm, golden hue. In August, sunsets in the Midwest occur between 7:30 pm and 8:00 pm, so scheduling your shoot to begin at around 6:00 pm will help you make the most of this beautiful light.

Lastly, there's the "Blue Hour", the brief window just after sunset before darkness sets in. The indirect sunlight during this period can result in wonderfully saturated, cool-toned portraits. For August in the Midwest, this would be just after 8:00 pm.
Of course, weather plays a significant role in natural light photography. An overcast day can provide soft, even lighting, while a clear day can yield a more dramatic effect with stronger shadows and contrast. It's about being flexible and making the most of the conditions on the day of your shoot.
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Remember, the best time for natural light portraits isn't a one-size-fits-all answer—it depends on the mood and aesthetic you're aiming for. Whether you're seeking the delicate allure of a golden hour glow or the striking contrasts of a clear midday, knowing how to work with August's shifting light in the Midwest can elevate your portraits to new heights.
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I worked with Elle Halls of Nouvelle Design Studio for my business profile picture (used for LinkedIn, email, website, business cards, etc.) and she was amazing! She really listened to what I wanted, and made me a part of the process, stopping many times throughout the shoot to show me how the photos were looking. What I thought was going to be a "business errand/chore" ended up being a lot of fun! I highly recommend using Elle for your photography project.

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